The TrueClicks resource center

With our resource center, we provide an ever-growing collection of unique, free, and valuable resources.

Scroll down or use the navigation above to learn about:

  • Our customer stories and user reviews
  • Free calculators and tools. We won’t even ask for your email.
  • For existing users: learn how to use TrueClicks and what’s new.
trueclicks resources

Customer stories

You’re in great company
Discover why more than 3,000 PPC professionals love using TrueClicks. In the case studies, some of our customers will tell your their success stories in detail.

Customer reviews

Read what real users have to say about TrueClicks.



Our purpose-built calculators will help you create scenarios, calculate profitable PPC targets and more!

Be sure to bookmark our dedicated PPC calculators portal as we’ll regularly add new ones.

How much more or how much less should you be spending on advertising?

Use the square root formula to discover how much you should spend on advertising to maximize your profit.

Increase ROAS & Revenue

Use this calculator to create scenarios to increase ROAS and monthly revenue.

Compare PPC-only vs PPC + CRO improvements

The compounding effects of tiny conversion improvements will astonish you.

Free tools

Discover the standalone free tools and resources TrueClicks has developed for the paid search community. We’ll never ask for your email.

Over 170 paid and free paid search solutions, categorized and filterable based on your needs when looking for new software.

GAQL Fetcher add-on for Google Sheets

Populate Google Sheets for multiple accounts in bulk, based on your GAQL (Google Ads Query Language) queries.

GAQL Browser

See and export the results of your GAQL queries on live accounts within seconds!

PPC Survey

The leading State of PPC Survey and report since 2022. Grab a free copy of the latest edition for unique insights from your peers.

Help Center

Learn how to use TrueClicks on

When logged in to TrueClicks you can access and search our help center from the bottom-right messenger.

help center
changelog trueclicks


Want to know what’s new in TrueClicks? Find our release notes with the latest changes on

When logged in to TrueClicks you can directly access the changelog by clicking on the bell icon in the top-right corner.


To see what we’re working on and have planned to work on, feel free to visit our public roadmap.

And if you’re a TrueClicks user, you can even vote on feature requests (and add new ones) to help us prioritize. 

When logged in to TrueClicks you can directly access the feature requests and roadmap by clicking on the bell icon in the top-right corner.

roadmap trueclicks