PPC Budget Pacing Software

Managing your budget has never been easier with our budget pacing tool.

Every day, we’ll calculate the expected deviation vs. your target budget, so you’re always on track.
Budgets can be set at any level: account, campaign type or label, and cross-account. You can even combine Google and Microsoft accounts into one budget.

And if you already have budgets set up in the ad platforms, we’ll auto-import them.

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Create a budget

The most flexible target budget builder

Easily set a target budget at any level and for any time frame you’d like. TrueClicks supports any combination of accounts, campaign labels or campaign types. Need to create a YouTube target budget across three different accounts? No problem with our budget pacing tool. 

By default, we also support recurring weekly, monthly and quarterly budgets. But if you need another (one-off) time frame, just select “custom” and enter you start and end date.

marcel-smal

With TrueClicks, you can see all of your accounts along with their scores. And if TrueClicks says an account is at 80%, it’s in good shape and you don’t need to worry about it. But if you see accounts with scores under 60% — you know there are opportunities to improve and you should prioritize these accounts.

Guus Bakker
Team Lead SEA, Abovo Media

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Get notified

Notifications for timely budget adjustments

Stay on track with our budget pacing tool. It warns you if your spending deviates from your target budget based on your settings and account selection.

Cost

Clicks

Conversions

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Target budget insights

Adjust your budgets to stay on target

Use our budget pacing feature to see how much you should adjust your daily spending to reach your target budget and stay on course.

marcel-smal

With TrueClicks, you can see all of your accounts along with their scores. And if TrueClicks says an account is at 80%, it’s in good shape and you don’t need to worry about it. But if you see accounts with scores under 60% — you know there are opportunities to improve and you should prioritize these accounts.

Guus Bakker
Team Lead SEA, Abovo Media